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Tuesday, October 9, 2007

Design: Tokyo Motor Show Gets Squishy

Honda unveiled it's PUYO concept today and they are ready to take on all comers in the Tokyo Motor show weirdstakes. See, Puyo is clothed in a gel-based soft skin. Oh yeah, and it glows in the dark.

Honda says that "'PUYO' is a Japanese onomatopoeia that expresses the sensation of touching the vehicle's soft body. It is meant to convey a warm, friendly impression." Ok, so far so good, but what's up with the rampant sexy talk of the rest of the press release? I hereby declare the Honda PUYO drinking game -- take a shot of sake after each opportunity to utter "That's what she said!" Micheal Scott style. To wit:

"Exterior design

The development theme for the PUYO exterior was to create a cornerless, 'Seamless Soft Box' form that is kind to both people and the environment. The goal was to create a personable design with the feel of an adorable pet, while taking advantage of the maximum spaciousness of the box-shaped design. The PUYO's 'gel body' features soft materials to promote greater real-world safety. Moreover, the body has been made luminescent to guide people into the proper operating position and notify them of the vehicle's condition, facilitating a more intimate relationship between people and their cars.

Interior design

Developed to have a 'Silky Feel', the PUYO's interior is designed to provide a refreshing, people-friendly space imbued with a feeling of transparency. Features such as an instrument panel monitor, controls that take advantage of the elastic qualities of cloth to rise up when the vehicle starts up, luminous fluid meter displays, and a joystick for intuitive operation are all designed to gently support occupants' senses and sensibilities. "

Phew, I need a cold shower. Looks like the Honda engineers have been "boning up" on Pynchon's V.

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