Pitchfork, not content with wielding the unholy power to force bands like Vampire Weekend down our throats, is launching an all-music Internet TV network. This may sound akin to an all ventriloquism film network on the radio but we hear its the new coming thing. For real. Sez the 'fork:
"In recent years, independent film networks have dedicated themselves to the respectful and intelligent treatment of classic and underground cinema. But independent music has never had a permanent home. So today, we're proud to announce the April 7 beta launch of Pitchfork.tv, the first-ever music video channel dedicated to documenting independent music as it happens. As a visual extension of the music coverage Pitchfork has provided for more than a decade, and a means of updating and advancing the music television format, the online channel will bring you closer to the artists you love, through original mini-documentaries, secret rooftop and basement sessions, full concerts, exclusive interviews, and the most carefully curated selection of music videos online..."
Secret rooftop sessions with the artists I love!? Finally I can get to third base with Neko Case -- thanks Pitchfork! Too bad you totally sound like tools when you talk about "curating" music videos.
Tuesday, March 4, 2008
The Interwebs: TV on The Internet -- Pitchfork to Start Incredibly Snobby Hipsterish TV InterNetwork, You Know, For The Kids
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